Connecting Later Living Residents With Real-Time, Smarter Mobility Via Digital Wayfinding Signs

Helping retirees access public transport through the display of real-time smart mobility and digital wayfinding signs.

Historically, retirees headed for the coast for their platinum years, but an increasing number of later living residences in city centre locations now offer luxury living and healthcare for a generation that wants to make the most of urban living.

One of the great benefits of city centre retirement living is the ability to leverage public transport to access shopping, services, healthcare and cultural trips. The current generation of older people are far more active than previous generations of equivalent age, and public transport plays a crucial role in maintaining their active lifestyle even when they are unable to drive. In short, public transport is critical to older people’s quality of life, their sense of freedom and independence.

The issue for retirees is that they often are not aware of their options when it comes to public transport and therefore fall back to taking easy options such as taxis or Ubers, which inevitably lead to greater local congestion and pollution. It is also unrealistic to expect all retirees to have all the Apps necessary to have true visibility on all real-time transit information.

PassageWay real-time digital wayfinding and smart mobility signs provide a supportive solution to later living residences. PassageWay achieves this by enabling community managers to leverage digital signage in their reception or living areas to display real-time, really local smart mobility and wayfinding information, curated specifically for the residence. With accuracy narrowed to a few metres, PassageWay real-time digital wayfinding and transport signs can be tailored to multiple exit points, ensuring contextual relevance to residents. PassageWay not only draws real-time information across the entire Transport for London network, including bus, bike, tube, train, tram and boat but also displays any travel alerts that are applicable to a precise location.

An image of a real-time digital wayfinding and transport screen hung portrait style on a wall
PassageWay real-time digital wayfinding and transport signs can run on any Internet-connected screen, they can be sited in entrance ways, communal lounges or anywhere where later living residents will most benefit.

Suitable for virtually any sized screen with a broadband Internet connection with a modern browser, PassageWay automatically updates 24/7 with no human intervention, displaying real-time data for the local public transport options chosen for the precise location. PassageWay offers free standard signs with options available for customisation and ad-free versions. Passageway real-time digital wayfinding and transport signs provide a simple, robust solution to encourage the use of sustainable commercial and public transport.

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